Italian media: Juventus new jersey sponsorship is up to 28 million to 30 million euros a year, sign in for 2028
7:28am, 19 May 2025Football
May 18th According to MSN, Juventus has reached a jersey sponsorship agreement with Jeep and Visit Detroit for up to 28 million to 30 million euros a year.
Juventus's jersey sponsorship this season is a charity advertisement, but from the 2025/26 season, Jeep and Visit Detroit will become Juventus' jersey sponsorships.
It is reported that JEEP will be Juventus' only major sponsor in international competitions. JEEP sponsored Juventus from 2012 to 2024. Elkan's EXOR company may play a key role in reaching a new agreement. Juventus expects annual sponsorship fees to reach up to 28 million to 30 million euros, and the two parties signed a contract until 2028.
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