" "Middle worker Du "" counterattacked the "dominant"! Durant stopped drinking bath water and changed to invest in the business territory!
4:53am, 27 June 2025Basketball
Remember Kevin Durant who once "boldly confessed" Scarlett Johnson on social media and threatened to "want to drink her bath water"? Now he has shifted his goal of "drinking water" from female stars to the deep sea of capital, and even Paris Saint-Germain (PSG) has become his investment target.
On June 21, PSG officially announced that Durant had officially bought a part of the club's minority stake through Boardroom, a media and investment company co-founded by himself and his old partner Ritchie Kleiman. Although the specific amount has not been announced, it is not a small fuss to be among the shareholders of this French Ligue 1 giant who just won the Champions League championship.
This investment is not Durant's "first move" in the business world, but it is undoubtedly the most "Parisian" one. He is not only a scoring machine in the NBA arena, but now he is an investor who is gradually deploying the global sports ecosystem. It is understood that this cooperation is not only to "invest some money as a shareholder", but he will also personally participate in PSG's multi-sports strategy, even including the possibility of "exploding basketball business". That's right, Paris may really be going to form a basketball team, and maybe you can still see the Tower Light Show when you shoot at home.
Durant also showed his old-fashioned romance in his statement: "I have a lot of feelings for this city and this club." No wonder, at the 2024 Paris Olympics, he just led the US men's basketball team to win gold, becoming the "four champion" of the Olympics, the first in history. Looking back now, it may be more than just a competition, but more like a "business investigation".
His investment company Boardroom Sports Holdings has quietly deployed a number of sports assets before. This cooperation with Qatar Sports Investment (QSI) is more like a formal "combination": to engage in business, invest in a complete range, and film content together, and have a lot of fun.
PSG Chairman Nasser also praised the American star who "the middle-class basketball turned into a new high in Paris": "We are looking forward to working with Kevin to push Paris Saint-Germain to a broader international market."
From "Titles for Bathing Water" to "washing all the lead and investing", Durant has embarked on a path of transformation of his own. Some people laughed at him as a young and frivolous person, while others called him the "court + capital double killer." But no matter how you think, this former "twitter creep" has now become a major shareholder with global sports resources.
The night in Paris is a tower, champagne, and Durant's business ambitions.
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