From Players to Businessman: Jordan James O Neal, their side job is more dazzling than the championship

When you talk about NBA stars, what is the first thing you think of? Is it a dunk or a final kill on the court, or a halo of tens of millions of annual salary?

But what we are going to talk about today is the other side of their "not doing their jobs" - some use their business acumen to build a billion-level empire, while others rely on their hobbies to heal injuries and connect family ties, which are even more professional than playing basketball.

Business tycoon outside the court: Jordan James O'Neal, making money is more ruthless than playing basketball

NBA stars' money ability is not just on the payroll.

Jordan: From being invested to an investor, he made 180 million yuan/year while lying down. In 1984, when Nike was about to go bankrupt, Jordan signed a crazy contract - not only to have exclusive product lines (AirJordan), but also to acquire Nike equity. What about now? AirJordan sells 7 billion yuan in annual retail sales, and Jordan alone earns 180 million yuan!

In 2010, he bought the Charlotte Hornets for 175 million yuan (300 million yuan was spent to build the team at that time), and by the time he sold it in 2023, it had increased by 17 times. What's even more amazing is that he also invests in sports data companies and Silicon Valley startup projects, and venture capital is even better than professional institutions.

Magic Johnson: 2 billion real estate + Starbucks share, and its assets surged after retirement

After the Magician retired, he relied on real estate to kill his life - he bought a luxury house in Beverly Hills for 2.3 million, but now he has 23 million; more than 30 real estate projects in the United States have made 2 billion.

He also cooperated with Starbucks to open a city coffee machine, taking half of the store’s income (makes 100 million); buying shares of Lakers, Dodges, and Sparks, making 10 million yuan a year; even opening a theater to deal with the Los Angeles gang, becoming one of the highest-paid theaters in the local area.

David Robinson: Ticketing websites make a lot of money, Admiral's investment is as stable as a rock

Robinson's Admiral's capital focuses on sports ticketing - the annual revenue of 370 million tickets in the United States is wasted, and he invested 5 million to build a low-priced ticket purchase platform, fans offer prices and team negotiations, and tickets are sold at 70% discount. Now the platform covers 2,000 games and 600,000 tickets, Robinson makes a lot of money.

James: From a young emperor to a business emperor, his investment vision is more accurate than his skills. James has not retired yet, and his business territory is already outrageous:

1 million buys 10% of the pizza brand and now earns 25 million;

6.5 million buys 2% of Liverpool shares, now earns 40 million;

Invest in Sleep APP, and the market value doubles to 2 billion;

Selling Beats headphone shares, earns 30 million...

Even Buffett helps him manage the brokerage company. This business acumen is convinced!

O'Neal: Doctoral degree is not a decoration. 155 burger stores + 1 billion real estate projects

The Shark is the highest-educated doctoral degree in NBA (Bachery + MBA + Doctor of Education). He has majored in investment:

Google bought stocks before listing, with a return of 12 times;

30 Zach sneakers sold for 2 million pairs in the first year;

155 burger stores, 17 restaurants, 150 car wash rooms, 40 gyms;

1 billion Miami real estate projects (264-meter high building + Marriott hotel)...

O'Neal outside the stadium is even more arrogant than in the penalty area.

Hidden skills outside the court: fishing, cooking, and buying shoes. They are even more crazy than ordinary people. In addition to making money, these stars' hobbies are even more outrageous.

George: Fishing to cure heart disease. The father and son reconciled with fishing rods

After George suffered serious injury, he suffered from insomnia every night and his mind was full of injuries. He cured by fishing - he sat by the lake for several hours, shared photos of fish with his father, and the father and son finally had a common topic. Later he held the Paul George Fishing Championship, and fishing became his second life.

Ibaka: The dark food of a tough Congolese guy, Lukaku, who is a strong player in the game, is a chef in private - he invites Leonard and Durant to be guests on a food program, but he made chicken feet couscous and vomited Congolese fellow Lukaku. My girlfriend thought he loved cooking too much, and broke up, so she said, "I can't let go of basketball and kitchen."

Tuck: 4,000 pairs of shoes cost 200,000 yuan per year, the shoe king is more prosperous than the shoe store

Tuck is the NBA shoe king - 4,000 pairs of shoes, the most expensive one is 36,000 yuan, and the shoe money is 200,000 yuan a year. He changed his shoes three or four times in the game and was awarded the league's sneaker championship award. Jordan once asked him, "Where did you buy this AJ fifth generation?" He said, "I collected it myself."

Duncan: Mune stone Buddha became a modification maniac, GTR was a big prize, Duncan opened a Black Jack modification shop next to the Spurs training hall, and drilled the bottom of the car and repaired it until it was covered in oil. His Nissan GTR was changed to 268 km/h and he won the modified auto show award; he has tortured Audi R8, 911, and classic cars. Popovich only asked him to change his tires and did not touch any other screws.

Hayward: The keyboard man in the NBA is the best at playing games. He is a professional level in e-sports level. He relies on playing games to heal his injuries during his serious injury. DOTA, LOL, and Fortnite have reached the professional level. During the shutdown period, he crossed the border to play "StarCraft 2" and said, "The game is simpler than the NBA, but the players' mouths are too dirty." His live broadcast income can be compared with that of first-line anchors, and games have become the bond between him and his father.

Life outside the arena is more exciting than the champion

The stories of these stars tell us: business investment is not about not doing business, but about using your brain to snowball wealth; hobbies are not about losing your ambitions, but about the psychological understanding that heals pain and connects family affection..

Jordan and James used business to prove that stars are not only workers, but also bosses; George and Ibaka used hobbies to prove that life outside the court can also live a lively life.

This may be the charm of basketball - it teaches you to fight and teaches you: there is more than one arena in life.